Reports
Browse sample reports to preview Creative Analytics.
Creative Analytics (sample workspace)
Analyze winners & losers. Turn winners into more Human UGC. Replaces Motion ($1K+/mo), Triple Whale, Northbeam.
Creative Analytics (sample workspace)
Analyze winners & losers. Turn winners into more Human UGC. Replaces Motion ($1K+/mo), Triple Whale, Northbeam.
Browse sample reports to preview Creative Analytics.
Creative performance summary. Each card shows the current value, period-over-period change, and the previous period baseline.
Spend
Video
Static
Carousel
ROAS
Video
Static
Carousel
CPA
Video
Static
Carousel
CTR
Video
Static
Carousel
CPM
Video
Static
Carousel
Frequency
Video
Static
Carousel
| ROAS Trend | StatusStatus classifies after 14+ days of daily trend history and $1,000+ spend in the selected date range. | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data |
Creative performance summary. Each card shows the current value, period-over-period change, and the previous period baseline.
Spend
Video
Static
Carousel
ROAS
Video
Static
Carousel
CPA
Video
Static
Carousel
CTR
Video
Static
Carousel
CPM
Video
Static
Carousel
Frequency
Video
Static
Carousel
| ROAS Trend | StatusStatus classifies after 14+ days of daily trend history and $1,000+ spend in the selected date range. | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data | |
Creative | - | - | - | - | - | - | - | - | - | Needs data |
Your highest-performing creatives by ROAS and spend.
Synced just now.
4 creatives selected. Values compare with the previous period.
Spend
$36.4K
+9%Video
$10.6K
Static
$15.9K
Carousel
$9.8K
ROAS
4.83x
-5%Video
5.13x
Static
3.79x
Carousel
6.20x
CPA
$12.09
+7%Video
$11.79
Static
$16.27
Carousel
$8.70
CTR
3.69%
-3%Video
3.80%
Static
2.99%
Carousel
4.60%
CPM
$14.17
-2%Video
$12.50
Static
$15.47
Carousel
$14.30
Frequency
1.358
-3%Video
1.2
Static
1.491
Carousel
1.4
| Angle | Audience | Hook | First-frame clarity | Formula: 3-second video views / impressions x 100. Video ads only; static/image ads show - because Meta does not report video views. | Formula: ThruPlays / impressions x 100. Video ads only; static/image ads show - because Meta does not report ThruPlays. | Formula: 3-second video views / impressions x 100. Video ads only; static/image ads show - because Meta does not report video views. | ROAS Trend | CTR Trend | StatusStatus classifies after 14+ days of daily trend history and $1,000+ spend in the selected date range. | |||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Nike Prospecting - Hero Hook Primary | $10.6K | 5.13x | $11.79 | 3.80% | Testimonial | Lean operators | Direct address | High | 52.30% | 23.10% | $12.50 | 1.2 | 66 | 902.5 | 52.30% | Scaling | ||
Nike Prospecting - Offer Countdown Edit | $9.8K | 6.20x | $8.70 | 4.60% | Offer-led | Agency strategists | Storytelling | Low | 57.80% | 26.40% | $14.30 | 1.4 | 62 | 1.1K | 57.80% | Declining | ||
Nike Prospecting - Review Pull-Quote Reel | $8.5K | 3.61x | $16.81 | 3.10% | Review pull-quote | Lean operators | Pain point | High | 45.60% | 20.30% | $17.90 | 1.8 | 52 | 505.1 | 45.60% | Scaling | ||
Nike Prospecting - Creator Proof Cut | $7.4K | 4.00x | $15.69 | 2.90% | Social proof | Founder-led brands | Question | Medium | 41.70% | 18.20% | $13.40 | 1.3 | 64 | 474.7 | 41.70% | Stable | ||
Nike Prospecting - Lifestyle Comparison Cut | $7K | 4.80x | $10.50 | 3.60% | Lifestyle | Agency strategists | Question | Medium | 48.40% | 22.70% | $18.80 | 1.9 | 49 | 662 | 48.40% | Stable | ||
Nike Prospecting - Benefit Stack Retargeting | $6K | 2.28x | $28.17 | 1.90% | Benefits | Existing customers | Challenge | Low | 33.50% | 13.40% | $17.00 | 1.7 | 55 | 212.1 | 33.50% | Declining | ||
Nike Prospecting - Founder Story Lead | $5.8K | 3.46x | $18.02 | 2.40% | Founder-led | Founder-led brands | Curiosity gap | Medium | 38.20% | 15.70% | $16.10 | 1.6 | 57 | 319.3 | 38.20% | Stable | ||
Nike Prospecting - Objection Handling Cut | $4.5K | 1.80x | $32.84 | 1.40% | Problem/Solution | Founder-led brands | Statistic | Medium | 28.30% | 10.90% | $21.50 | 2.2 | 42 | 137.7 | 28.30% | Stable | ||
Nike Prospecting - Problem / Solution Walkthrough | $4.3K | 6.05x | $8.97 | 4.30% | Problem/Solution | Growth generalists | Promise | High | 59.10% | 31.60% | $15.20 | 1.5 | 59 | 474 | 59.10% | Scaling | ||
Nike Prospecting - Testimonial Proof Montage | $3.7K | 3.28x | $17.15 | 2.50% | Social proof | Growth generalists | Direct address | Low | 36.90% | 14.80% | $19.70 | 2 | 47 | 216.4 | 36.90% | Declining |
