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Icon: The Human Admaker

6 Human UGC ads filmed & edited for $1000 (no AI / 100% real). We find creators, ship products, curate formats, write scripts, coach creators, & edit videos (2 creators × 3 ads each).


  • Frame.io
    Agency Whitelabel (IconAPI)

  • Kennan Jenner
    Kennan JennerYour Creative Director

Adspy

Save competitor ads for us to copy into Human UGC. Replaces AdSpy ($149/mo), Foreplay ($49+/mo).

Boards
My formats6Loading board0
Lists
Direct competitorBrands you add manually or the system ranks as closest matches.
0
Same audienceBrands with overlapping audiences, excluding direct competitors.
0
Same categorySame-category brands after closer matches are removed.
0
Categories
Brands
All ads
More filters

Ad types

Ads found
Video
Static
Carousel

Ad launch trend

Winning video hooks

Video hooks by frequency

Landing pages

Winning static hooks

Static hooks by frequency

I
Icon Format
Curated by Icon
Sponsored content
Width probe formatWidth probe format description

Inactive

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Still loading competitor data: large scopes can take a minute or two.

    Adspy

    Adspy

    Save competitor ads for us to copy into Human UGC. Replaces AdSpy ($149/mo), Foreplay ($49+/mo).

    Boards
    My formats6Hooks that scale5Offer callouts4
    Lists
    Direct competitorBrands you add manually or the system ranks as closest matches.
    4
    Same audienceBrands with overlapping audiences, excluding direct competitors.
    4
    Same categorySame-category brands after closer matches are removed.
    8
    Categories
    All categories0
    Brands
    All ads0
    Laundrin'
    3
    Crushs Protein Ice Cream
    2
    Fenvio
    2
    More filters

    Ad types

    24
    Ads found
    Video
    24100%
    Static
    00%
    Carousel
    00%

    Ad launch trend

    Jul 21Jul 28Aug 4Aug 18

    Video hooks by frequency (6)

    The opening hook we keep seeing win4 ads
    Why this angle keeps getting copied4 ads
    How creators frame this offer in 10 seconds4 ads
    3 reasons this ad keeps scaling4 ads
    The one swap that changed everything4 ads
    The UGC style that drives cold traffic4 ads

    Landing pages (15)

    instagram.com/laundrintokyo312.5%
    instagram.com/fenvio28.3%
    instagram.com/themodgents28.3%
    instagram.com/viktor28.3%
    instagram.com/homesavvy28.3%
    instagram.com/crushs28.3%
    instagram.com/luckyenergyofficial28.3%
    instagram.com/heypocketai28.3%
    instagram.com/rougecare14.2%
    instagram.com/veyahealth14.2%
    instagram.com/gutculture14.2%
    instagram.com/clickup14.2%
    instagram.com/rocketmoney14.2%
    instagram.com/usautoinsurancenow14.2%
    instagram.com/fellowproducts14.2%
    I
    Icon Format
    Curated by Icon
    Sponsored content
    Width probe formatWidth probe format description

    Inactive

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    Adspy

    Save competitor ads for us to copy into Human UGC. Replaces AdSpy ($149/mo), Foreplay ($49+/mo).

    Boards
    My formats6Hooks that scale5Offer callouts4
    Lists
    Direct competitorBrands you add manually or the system ranks as closest matches.
    4
    Same audienceBrands with overlapping audiences, excluding direct competitors.
    4
    Same categorySame-category brands after closer matches are removed.
    8
    Categories
    All categories0
    Brands
    All ads0
    Laundrin'
    3
    Crushs Protein Ice Cream
    2
    Fenvio
    2
    More filters

    Ad types

    24
    Ads found
    Video
    24100%
    Static
    00%
    Carousel
    00%

    Ad launch trend

    Jul 21Jul 28Aug 4Aug 18

    Video hooks by frequency (6)

    The opening hook we keep seeing win4 ads
    Why this angle keeps getting copied4 ads
    How creators frame this offer in 10 seconds4 ads
    3 reasons this ad keeps scaling4 ads
    The one swap that changed everything4 ads
    The UGC style that drives cold traffic4 ads

    Landing pages (15)

    instagram.com/laundrintokyo312.5%
    instagram.com/fenvio28.3%
    instagram.com/themodgents28.3%
    instagram.com/viktor28.3%
    instagram.com/homesavvy28.3%
    instagram.com/crushs28.3%
    instagram.com/luckyenergyofficial28.3%
    instagram.com/heypocketai28.3%
    instagram.com/rougecare14.2%
    instagram.com/veyahealth14.2%
    instagram.com/gutculture14.2%
    instagram.com/clickup14.2%
    instagram.com/rocketmoney14.2%
    instagram.com/usautoinsurancenow14.2%
    instagram.com/fellowproducts14.2%
    I
    Icon Format
    Curated by Icon
    Sponsored content
    Width probe formatWidth probe format description

    Inactive

    D
    David Protein
    3/15/26 - Now (5 days)
    Sponsored content
    David ProteinWidth probe ad... more
    C
    Crushs Protein Ice Cream
    8/5/26 - Now (14 days)
    Open media details
    Learn More
    Crushs Protein Ice CreamThe one swap that changed everything Strong first 3 seconds + clear outcome statement + direct CTA.... more
    P
    Pocket AI
    6/11/26 - Now (69 days)
    Open media details
    Shop Now
    Pocket AIThe UGC style that drives cold traffic Simple script structure that works across reels and feed placements.... more
    M
    Modern Gents
    4/17/26 - Now (124 days)
    Open media details
    Get Offer
    Modern GentsWhy this angle keeps getting copied Voiceover + subtitles + product close-up in the first fold.... more
    C
    ClickUp
    6/22/26 - Now (58 days)
    Open media details
    See More
    ClickUpThe opening hook we keep seeing win Benefit-led copy with one clear promise and no extra noise.... more
    V
    Viktor
    4/28/26 - Now (113 days)
    Open media details
    Learn More
    ViktorHow creators frame this offer in 10 seconds Problem framing, visual proof, and tight pacing from start to finish.... more
    H
    Home Savvy
    7/25/26 - Now (25 days)
    Open media details
    Shop Now
    Home Savvy3 reasons this ad keeps scaling Social proof in the first sentence, then product demo, then urgency.... more
    L
    Lucky Energy
    5/31/26 - Now (80 days)
    Open media details
    Get Offer
    Lucky EnergyThe one swap that changed everything Strong first 3 seconds + clear outcome statement + direct CTA.... more
    F
    Fellow
    8/5/26 - Now (14 days)
    Open media details
    See More
    FellowThe UGC style that drives cold traffic Simple script structure that works across reels and feed placements.... more
    G
    Gut Culture
    6/11/26 - Now (69 days)
    Open media details
    Learn More
    Gut CultureWhy this angle keeps getting copied Voiceover + subtitles + product close-up in the first fold.... more
    F
    Fenvio
    4/17/26 - Now (124 days)
    Open media details
    Shop Now
    FenvioThe opening hook we keep seeing win Benefit-led copy with one clear promise and no extra noise.... more
    L
    Laundrin'
    7/14/26 - Now (36 days)
    Open media details
    Get Offer
    Laundrin'How creators frame this offer in 10 seconds Problem framing, visual proof, and tight pacing from start to finish.... more
    V
    Veya Health
    5/20/26 - Now (91 days)
    Open media details
    See More
    Veya Health3 reasons this ad keeps scaling Social proof in the first sentence, then product demo, then urgency.... more
    U
    US Auto Insurance Now
    7/25/26 - Now (25 days)
    Open media details
    Learn More
    US Auto Insurance NowThe one swap that changed everything Strong first 3 seconds + clear outcome statement + direct CTA.... more
    C
    Crushs Protein Ice Cream
    5/31/26 - Now (80 days)
    Open media details
    Shop Now
    Crushs Protein Ice CreamThe UGC style that drives cold traffic Simple script structure that works across reels and feed placements.... more
    P
    Pocket AI
    8/5/26 - Now (14 days)
    Open media details
    Get Offer
    Pocket AIWhy this angle keeps getting copied Voiceover + subtitles + product close-up in the first fold.... more
    V
    Viktor
    7/3/26 - Now (47 days)
    Open media details
    See More
    ViktorThe opening hook we keep seeing win Benefit-led copy with one clear promise and no extra noise.... more
    R
    RougeCare
    5/9/26 - Now (102 days)
    Open media details
    Learn More
    RougeCareHow creators frame this offer in 10 seconds Problem framing, visual proof, and tight pacing from start to finish.... more
    M
    Modern Gents
    7/14/26 - Now (36 days)
    Open media details
    Shop Now
    Modern Gents3 reasons this ad keeps scaling Social proof in the first sentence, then product demo, then urgency.... more
    H
    Home Savvy
    5/20/26 - Now (91 days)
    Open media details
    Get Offer
    Home SavvyThe one swap that changed everything Strong first 3 seconds + clear outcome statement + direct CTA.... more
    L
    Lucky Energy
    7/25/26 - Now (25 days)
    Open media details
    See More
    Lucky EnergyThe UGC style that drives cold traffic Simple script structure that works across reels and feed placements.... more
    F
    Fenvio
    6/22/26 - Now (58 days)
    Open media details
    Learn More
    FenvioWhy this angle keeps getting copied Voiceover + subtitles + product close-up in the first fold.... more
    L
    Laundrin'
    4/28/26 - Now (113 days)
    Open media details
    Shop Now
    Laundrin'The opening hook we keep seeing win Benefit-led copy with one clear promise and no extra noise.... more
    R
    Rocket Money
    7/3/26 - Now (47 days)
    Open media details
    Get Offer
    Rocket MoneyHow creators frame this offer in 10 seconds Problem framing, visual proof, and tight pacing from start to finish.... more
    L
    Laundrin'
    5/9/26 - Now (102 days)
    Open media details
    See More
    Laundrin'3 reasons this ad keeps scaling Social proof in the first sentence, then product demo, then urgency.... more