12 Creatify Alternatives That Make Better Ads - Here's #1

12 Creatify Alternatives That Make Better Ads - Here's #1

Adrian Alfieri
Adrian Alfieri
CEO, Verbatim

Tired of video ads that lack variation, take forever to render, and sometimes don’t look very realistic?

Those are some of Creatify’s top complaints, according to online reviews, so you’re not alone.

We’ve tested dozens of AI video creation platforms to find the best Creatify alternatives that offer more templates, better customization, advanced AI features, and more natural-looking results.

Ready? Let’s dive into our findings.

What's "wrong" with Creatify?

After analyzing hundreds of user reviews online from G2, Capterra, Trustpilot, SoftwareAdvice, and Gartner, here were the most common issues that kept coming up:

  • Users report that their videos often get rejected during rendering with no clear explanation.
  • Lip synchronization is often off, and the voices sound robotic and lack natural tone.
  • Users get charged for the annual plan despite selecting the monthly plan, with customer support refusing refunds.
  • Some users complain that creating a custom avatar takes several hours.
  • Both avatars and videos appear unrealistic, with stiff movements, unnatural expressions, and poor video quality.

Users are looking for an AI tool that offers better efficiency and versatility.

1) Icon - The #1 Creatify Alternative in the Market Right Now

Icon stands out as a comprehensive AI Admaker that combines the functionality of multiple tools into one seamless platform.

Think of it as ChatGPT + CapCut specifically designed to create winning ads for social media in minutes. What makes Icon particularly impressive is how it transforms your existing video library into reusable “lego blocks” that can be quickly assembled into professional ads.

Key Features:

  • AdGPT: Creates ads that are 80-99% complete with perfectly matching clips for every scene, eliminating the repetitive content issues that plague Creatify users.
  • Creative Library: AI automatically tags and organizes your video content, making it searchable and reusable.
  • AdCut: A specialized video editor for ads that allows for fine-tuning without needing external editing software, providing much more customization than Creatify offers.
  • UGC Creators: Access to free AI-generated UGC content, eliminating the need for separate UGC platforms and addressing Creatify's avatar customization limitations.
  • Creative Analytics: Free analytics tools that provide actionable insights on ad performance.

Icon has gained recognition for replacing $2K-$30K in monthly costs across multiple tools, earning the trust of 1288+ brands with combined revenue of $10B+, including Ridge, Mudwtr, and Atlas Coffee.

Pricing: The Solo plan is priced at $399 per month, while the Team plan costs $999 per month. Icon of a full refund if users are not satisfied.

2) MakeUGC - AI-Powered UGC Video Generator

MakeUGC focuses specifically on user-generated content, offering a platform that creates authentic-looking UGC videos using AI avatars. The inclusion of talking avatars enhances the engagement and personalization of these videos, making them more dynamic and interactive. If your primary need is UGC-style content rather than full ad production, this could be a viable Creatify alternative. The intuitive user interface simplifies video editing and collaboration, enhancing the overall usability of the platform.

Key Features:

  • AI-generated UGC videos with custom avatars for authentic-looking testimonials
  • Access to 29 languages - Choose your language for UGC video content, reaching viewers everywhere.
  • Quick turnaround times for content production
  • Simple interface focused specifically on UGC creation

Considerations before going with MakeUGC: While it excels at UGC content, it lacks the comprehensive ad creation capabilities of platforms like Icon. You'll likely need additional tools for scriptwriting, video editing, and analytics, potentially increasing your overall costs and workflow complexity.

Pricing for MakeUGC starts at $49/month for the Startup plan, $69/month for the Growth plan, and $119/month for the Pro plan. You can save 30% with annual payment.

Read Next: We Compared MakeUGC vs Icon - Here’s the Winner

3) Billo - Human-Created UGC Platform

Unlike AI-focused alternatives, Billo connects brands with a network of over 5,000 vetted human UGC creators. While AI platforms like Creatify.ai offer features such as voiceover generation, Billo ensures authentic, human-created content for your ads, which can be a refreshing alternative to Creatify’s AI-generated videos.

Key Features:

  • Access to 5,000+ real human creators for authentic UGC content
  • Fast turnaround with videos delivered within 5 days of receiving the product.
  • Creator filtering based on demographics and interests
  • Transparent pricing with no hidden fees or contracts
  • Up to two revisions per video to ensure satisfaction

Considerations before going with Billo: The human-created approach means longer turnaround times compared to AI solutions like Creatify or Icon. Additionally, at $99 per video, costs can add up quickly if you need multiple videos or variations for testing.

Pricing starts from $500 (5 videos), $1,000 (11 videos), and $2,500 (30 videos).

Read more: Billo vs Icon

4) Arcads AI - AI Video Ads Generator

Arcads AI transforms text into video ads using virtual AI actors, making it a direct competitor to Creatify. Creatify AI is known for its effortless video content creation, generating various formats like social media clips and tutorials, while Arcads AI focuses on high-quality ad production. It’s designed for marketers who need to produce high-quality ads quickly without traditional production delays. Arcads AI streamlines the video editing process through its user-friendly interface and advanced tools, allowing even beginners to create professional-level videos efficiently.

Key Features:

  • Text-to-video ad creation with emotional, realistic AI actors
  • Customizable scripts with engaging, editable messaging
  • Bulk creation capabilities for producing dozens of video variations
  • Additional tools like AI UGC Generator and platform-specific ad generators

Considerations before going with Arcads AI: Some users report extra charges for script edits (even minor ones like adjusting pronunciation). The platform also lacks some of the comprehensive features found in alternatives like Icon.

Pricing for Arcads AI is available upon sign-up on the platform. It starts at US$110/month for the Creator plan, US$220/month for the Popular plan, and custom pricing for the Custom plan.

Read Next: We Tested Icon vs Arcads

5) QuickAds - AI Ad Generator Platform

QuickAds leverages data insights from the Meta Ads Library to help users create image and video ads without design or coding skills. It’s particularly useful for those focused on social media advertising. Additionally, QuickAds offers tools for scheduling social media posts, including extensive template libraries, AI-driven content generation, and performance analysis features.

Key Features:

  • Extensive ad inspiration library with over 10 million ads from platforms like TikTok and Meta
  • AI-powered ad creation for both image and video formats
  • Full customization of templates, including fonts, colors, and resolution
  • Multi-language support with over 35 languages
  • Includes $5000 worth of B-rolls from iStock and AI voice (11labs)
  • White labeling capabilities for agency plans

Considerations before going with QuickAds: Advanced features like custom avatars and 4K output are only available in the higher-tier plans, which may not be cost-effective for smaller businesses. Some users find that the posts generated are not very creative or realistic, and the platform doesn't send reminders about trial expirations, leading to automatic charges with no refunds available.

Pricing for software starts at $29/month for the Basic Plan, $44/month for the Small Business Plan, and $79/month for the Agency/Pro Plan, but currently, all plans are available for just $1/month.

For services, Creative Development is $700/month, Campaign Execution is $1200/month, and Conversion Optimization is $1500/month.

6) Recharm - Video Organization and Repurposing

Recharm addresses a specific pain point in the ad creation workflow by organizing and repurposing existing video content. Users can upload videos directly or connect their Google Drive, and Recharm's AI categorizes the content. While not a direct Creatify competitor in video generation, it excels at helping teams maximize their existing footage.

Key Features:

  • AI-powered footage organization that automatically cuts, labels, and categorizes video content
  • Seamless external collaboration for quick onboarding of new video editors
  • Streamlined brief writing tools that reduce back-and-forth communication
  • Content repurposing capabilities to extend the life of winning ads

Considerations before going with Recharm: It lacks AI-driven creative insights and doesn't generate new video content like Creatify or Icon does. You also don't have any control over the script, as it's based on an existing video. You'll need additional tools for new video creation, and the platform has limited asset discovery capabilities due to the absence of AI tagging.

Pricing starts at $49/mo (billed annually), listed best for agencies & brands under $50,000/month in ad-spend. The $500/mo plan is recommended for brands with over 100 videos.

Read Next: Recharm vs Icon – Which One’s the Winner?

7) Jogg AI - AI Video Creation Platform

Jogg AI specializes in creating videos with lifelike AI avatars, offering a comprehensive set of tools for video production and editing. It's particularly well-suited for marketing and promotional content.

Key Features:

  • Over 400+ AI avatars for diverse video content
  • Text-to-video and URL-to-video capabilities for quick content generation
  • AI script writer to automatically generate engaging video scripts
  • Batch creation for handling multiple videos simultaneously
  • Multi-language support with 100+ unique voice characters

Considerations before going with Jogg AI: Some users note that avatars can appear stiff or robotic, and lip-syncing may be inconsistent. Furthermore, glitches can occur between script transitions.

Pricing for JoggAI starts at $0 for the Free plan, $15/month for the Starter plan, $39/month for the Creator plan, $69/month per seat for the Team plan, and custom pricing for the Enterprise plan.

8) Vimeo Create - Professional Video Maker

Vimeo Create is part of Vimeo's suite of video tools, offering a more established and polished approach to video creation compared to newer AI platforms like Creatify.

Key Features:

  • 500+ customizable templates for various video needs
  • AI script generator and text-based video editor
  • Access to millions of professional stock assets and commercially licensed music
  • Brand kit for consistent visual identity across videos
  • Integration with Vimeo's robust hosting and analytics platform

Considerations before going with Vimeo Create: Some users report unexpected charges, such as being charged before the due date. Additionally, the current version has integration issues, particularly with Shopify products.

Pricing starts at $12/month (billed annually) for the Starter plan, with more feature-rich options at $25/month (Standard) and $75/month (Advanced).

9) Wisecut - AI-powered long-form video clipper

Wisecut takes a different approach by focusing on editing existing videos rather than creating them from scratch. It's ideal for transforming long-form content into shorter, more engaging clips.

Key Features:

  • AI highlight detection to automatically find the most engaging parts of videos
  • Storyboard-based editing that allows for easy rearrangement of scenes
  • Smart background music selection with automatic audio ducking
  • Auto-captions and translations for global audience reach
  • Automatic silence removal and zoom features for better engagement

Considerations before going with Wisecut: Some users report unreliable video file uploads and lost uploads, making the workflow frustrating. The platform may not be ideal for users with frequent video needs due to processing time limitations (1-30 hours per month depending on the plan).

Pricing ranges from $15/month for the Starter plan and $57/month for the Professional plan. Custom pricing is available for the Enterprise plan.

10) Pictory - Text-to-Video Platform

Pictory specializes in converting text, URLs, and long-form content into engaging videos, making it ideal for content repurposing.

Key Features:

  • Convert text to professional-quality videos with AI voices, visuals, and music
  • Turn any URL into a video, ideal for web pages, product descriptions, or blog posts
  • Extract and transform highlights from long-form videos into branded clips
  • Automatically add captions to videos for better engagement
  • Convert PowerPoint slides into videos with instant summarization and customization

Considerations before going with Pictory: The AI sometimes selects mismatched imagery, and editing functions are basic compared to dedicated video editors. Customer support can be slow to respond, and the platform is more focused on content repurposing than original ad creation.

Pricing for Pictory starts at $25/month for the Starter plan, $49/month for the Professional plan, and $119/month for the Team plan. You can save up to 24% per month when billed annually. The Enterprise plan starts at $975/month.

11) InVideo - AI-Powered Video Editor

InVideo allows users to easily generate and edit professional-quality videos using AI. By simply providing text prompts, users can create fully-formed, publish-ready videos without the need for a steep learning curve.

Key Features:

  • AI video generator that transforms text into high-quality videos
  • Simple editing with text prompts for quick adjustments like changing accents or adding scenes
  • Generate AI-based images and videos to tell unique stories without juggling multiple tools
  • Lifelike voiceovers, automatic captions, and perfectly timed content
  • Access to over 16 million stock photos and videos, plus real-time collaboration

Considerations before going with InVideo: The free plan limits exports to just 4 per week. AI-generated content is capped based on your plan tier, and some users report occasional technical issues with advanced customization features.

Pricing for InVideo starts at $0/month for the Free plan, $35/month for the Plus plan, $60/month for the Max plan, and $120/month for the Generative plan. You can save 20% when billed annually.

12) Topview.ai

Topview.ai is an emerging player in the AI video creation space, offering a streamlined approach to producing engaging video ads with minimal effort. The platform specializes in creating scroll-stopping content optimized for social media platforms.

Key Features:

  • AI-generated videos with lifelike avatars showcasing products, apps, or clothing
  • GPT-4o-powered AI script writing, ensuring professional-quality narratives
  • AI-powered clip selection and automatic video editing for fast video creation
  • Realistic AI voiceovers and auto-generated captions in 20+ languages
  • Scalable solutions for eCommerce, DTC brands, and affiliate marketing campaigns

Considerations before going with Topview.ai: Some users report poor lip-syncing and unnatural avatar movements. The platform is also noted for being buggy and laggy at times, which may hinder the user experience.

Pricing for Top View starts at $19/month for the Starter plan and $75/month for the Business plan. You can save up to 40% when billed annually. Custom pricing is available for the Enterprise plan.

The Verdict: Which One Should You Go With? (Our Top 3 Picks)

You don’t need to replace Creatify with just one tool—you need the right stack depending on what kind of ads you're trying to create. Here’s how to pick:

  • Icon – When you want the most complete Creatify replacement. It handles everything from AI scripting to ad assembly, UGC generation, and performance insights—without stitching together five different tools.
  • Jogg AI – When your focus is avatar-based video content and you need lifelike presenters, batch output, and multilingual support. Great for explainer-style ads with talking heads.
  • Vimeo Create – When you prefer a more polished, professional look using traditional templates, stock assets, and a full editing suite—especially if you’re already using Vimeo for hosting.

Stack the tools that match your workflow—and skip the ones that don't. For most ad creators, Icon is the one platform that replaces Creatify and everything you wish it did better.

Adrian Alfieri
Adrian Alfieri
CEO, Verbatim
Video poster
m.arissa
glowrecipe
m.arissa x glowrecipe
2.4M followers
Ridge
Mudwtr
Gruns
Obvi
Atlas Coffee Club
Gwella

How it works

(manual / assisted approach)
  • 1. Turn your assets into legos
    1. Turn your assets into legos
    Icon looks at your asset library & tags video scenes + images (e.g. "unboxing"). Tagged assets are lego blocks for making ads.
  • 2. Create ads with AdGPT
    2. Create ads with AdGPT
    Use AdGPT Workflows to create static + video ads that are 0-99% complete. Video ads have matching clips for every scene.
  • 3. Edit with Kanva & AdCut
    3. Edit with Kanva & AdCut
    Use Kanva & AdCut to edit your 0-99% complete AdGPT ads if needed.
  • 4. Replace $2K-$30K/mo
    4. Replace $2K-$30K/mo
    Combine 12 products into 1 for just $39/mo (replaces $2K-$30K/mo).

AdGPT Workflows

Choose your control level (high, medium, low). Higher control takes more time, but you'll like it more often.
  • Ad from prompt
    Ad from prompt
    High control
    Save time by creating ads from prompts with matching assets.
    For: Static Ads, Video Ads
  • Ad from deep research
    Ad from deep research
    Medium control
    Save time by creating ads from ad concepts we find (that you pick).
    For: Static Ads, Video Ads
  • Ad from reviews
    Ad from reviews
    Medium control
    Save time by creating ads from your reviews.
    For: Static Ads, Video Ads
  • Clone competitor ad
    Clone competitor ad
    Medium control
    Save time by cloning winning ads from top brands.
    For: Static Ads, Video Ads
  • B-roll cutting
    B-roll cutting
    Medium control
    Save time by cutting in B-roll on your UGC videos.
    For: Video Ads
  • Long form to ad
    Long form to ad
    Medium control
    Save time by turning your interviews into ads.
    For: Video Ads
  • Ad from voiceover
    Ad from voiceover
    Medium control
    Save time by creating ads from your voiceovers.
    For: Video Ads
  • Make me an ad
    Make me an ad
    Low control
    Save time by doing nothing & getting ads from AI CMO.
    For: Static Ads, Video Ads

How it works

(AI CMO / automated approach)
  • 1. Get winning ads daily
    1. Get winning ads daily
    Icon finds winning ad concepts by scanning 1M+ data points like competitor ads, customer reviews, social media trends, ad account performance, & more.
  • 2. Review auto-generated ads
    2. Review auto-generated ads
    AI CMO ads are 50-99% complete. Use Kanva (static editor) & AdCut (video editor) to edit them if needed.
  • 3. Download ads at $0.99/ad
    3. Download ads at $0.99/ad
    Download or launch ads into your ad accounts with 1 click.
  • 4. Enable Autopilot (optional)
    4. Enable Autopilot (optional)
    Let Icon do the work 24/7 (if you're liking all the ads).

Us vs. them

Just $39/mo for 12-products-in-1 (replaces $2K-$30K/mo). No one else comes close.
$0.99/downloaded ad vs. typical $200/ad. 100% money-back guarantee, no questions asked.
Replaces ChatGPT, CapCut, Canva, Claude, AdCreative, Motion, Foreplay, Recharm, Sora, Kling, Air, Frame.io, Creatify, Atria, HeyGen, Arcads, MakeUGC, Soona, AdManage, Adscook, & more.
Icon
ChatGPT
CapCut
100% money-back guarantee
check
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AI CMO (auto-generated ads)
check
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Static ad generator
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Static ad editor
check
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Video ad generator
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Video ad editor
check
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check
AI-generated UGC
check
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AI-generated B-roll
check
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Competitor ad cloning
check
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Scriptwriting + creative briefs
check
check
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Audience research
check
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Creative storage
check
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AI asset tagging & splitting
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Creative analytics
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Ad Manager uploads
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Made for ads
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Tier 1 investors
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Tier 1 engineering team
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7-day work week
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Founded 2025
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Products

12-products-in-1 for just $39/mo (replaces $2K-$30K/mo).
100% money-back guarantee, no questions asked.
Replaces ChatGPT, CapCut, Canva, Claude, AdCreative, Motion, Foreplay, Recharm, Sora, Kling, Air, Frame.io, Creatify, Atria, HeyGen, Arcads, MakeUGC, Soona, AdManage, Adscook, & more.

What they're saying

Obvi
"We went from spending hours making each ad to building entire campaigns in minutes. Icon helps us shape perfect creatives at incredible speed."
Ron Shah

Ron Shah

CEO, Obvi
$100M+ revenue

Story

Kennan Davison

Kennan Davison

CEO, Founder
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Solo-founded Skio ($15M+ ARR & profitable, $8M seed), Pinterest, Hulu, Top 200 NA LoL, YC S20, Dropout (at 19).
Hi, I'm Kennan!
Thank you for reading this. My life has been a journey full of ups & downs & I’m grateful to be here.
I grew up in Portland, Oregon & found school extremely boring. I slept through every class because of this. If I'm being real, no one expected me to go anywhere (I ranked top 200 in NA out of 10M+ in League of Legends though).
This all changed when I was 18. I had a big wakeup call & had to start supporting myself.
I started skipping class to code 100 hours a week & combined with my hate for school, I dropped out after 1 year to join Pinterest as an engineer. Pinterest paid very well, but was very boring.
After too long of this, I started my 1st company, Skio, & got into Y Combinator (S20). I did badly during the batch & had to pivot. Thankfully, post-pivot Skio killed it.
Today, Skio is the #1 subscription management software for brands on Shopify with 1000+ brands (Liquid I.V., Milk Bar, Polaroid, Barstool, Unilever, KraveBeauty, Boba Tea Protein), $15M+ ARR & profitable ($8.4M seed), & an amazing team of 60.
All these up-and-down adventures led to Icon. Icon is the culmination of every lesson I've learned (I made many stupid mistakes) in these 10 years of grinding.
Thank you from the bottom of my heart to our customers, my team, our investors, & anyone reading this. I have no life and work 7 days a week: feel free to reach out any time at kennan@icon.com.

Investors

Our Tier 1 Investors helped us hire a Tier 1 Engineering Team (results in best product).
Peter Thiel's Founders Fund & execs of frontier AI labs like OpenAI, Cognition, & Pika.
Founders Fund

Founders Fund

Icon Investor
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Founders Fund
Peter Thiel's venture capital firm.
Mark Chen

Mark Chen

Icon Investor
Mark Chen
Mark Chen
Mark Chen
Mark Chen
Chief Research Officer at OpenAI (ChatGPT).
Saquon Barkley

Saquon Barkley

Icon Investor
Saquon Barkley
Saquon Barkley
NFL Running Back Philadelphia Eagles (Super Bowl 2025).
Roman Khan

Roman Khan

Icon Investor
Roman Khan
Roman Khan
Roman Khan
Roman Khan
Roman Khan
CMO at Raycon, Know Beauty, & Linjer.

Team

Our engineering team is by far the best in the space.
From Google, Facebook, Pinterest, Snap, & more. 7-day work week.
Kennan Davison

Kennan Davison

CEO, Founder
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Kennan Davison
Solo-founded Skio ($15M+ ARR & profitable, $8M seed), Pinterest, Hulu, Top 200 NA LoL, YC S20, Dropout (at 19).
Yunyu Lin

Yunyu Lin

Founding Board Member
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Yunyu Lin
Head of AI at Ramp, CEO at Cohere (acq. by Ramp), Nuro, Facebook, YC S20, Duke (dropout).
Kevin Jin

Kevin Jin

Engineering
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
Kevin Jin
CTO at Kalder, Robinhood, Rippling, Impira, Flexport, Google, Tesla, TSM, Vanderbilt.
Max Sidebotham

Max Sidebotham

Engineering
Max Sidebotham
Max Sidebotham
Max Sidebotham
Max Sidebotham
CTO, Co-founder at Tare (AI Emails / LLMs), Founding Engineer at Skio, Robinhood, UMD.

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GR0

GR0

Monthly ads created
1000
Monthly adspend
$10M+
Avenue Z

Avenue Z

Monthly ads created
1000
Monthly adspend
$10M+

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100% money-back guarantee, no questions asked.
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